🎯 Discovered Audiences
AI-identified customer segments based on behavior patterns.
Overview
Discovered Audiences are AI-generated customer segments that Meza AI identifies based on behavioral patterns, engagement levels, and other data signals. These audiences help you find groups of customers that might need attention.
Example Discovered Audiences
🚨 At-Risk Enterprise
Enterprise accounts with declining health scores
12 accounts • Avg health: 38
😶 Silent Accounts
Accounts with no activity in 14+ days
28 accounts • Avg days inactive: 21
📈 Expansion Ready
High engagement accounts near plan limits
8 accounts • Avg usage: 92%
⭐ Power Users
Highly engaged accounts using all features
15 accounts • Avg features used: 8/10
Using Discovered Audiences
- Review weekly — Check discovered audiences for emerging patterns
- Create campaigns — Build targeted outreach for each segment
- Set up workflows — Automate actions for specific audiences
- Track over time — Monitor how audience sizes change
✅ Tip
Discovered audiences update automatically as your data changes. An account might move between audiences based on their recent behavior.